They All Buy Houses: Millennials, Gen Xers, and Boomers

How Real Estate Agents are targeting and selling to different generations of homebuyers Before we dive into what we think is the right approach when dealing with different generations as an Agent, we'd like to give a word of caution. Be careful not to associate all people with a blanket … Read more about They All Buy Houses: Millennials, Gen Xers, and Boomers

Optimize a Direct Mail Marketing Campaign in 2017

Is direct mail marketing still kicking even in 2017? We get asked all the time - is direct mail marketing working, now, in 2017? The answer is a resounding yes. According to the Direct Marketing Association (DMA), direct mail is still alive and well. More than that, it is still preferred by … Read more about Optimize a Direct Mail Marketing Campaign in 2017