Getting Listings With Direct Mail: Content, Consistency and Expertise are the 3 Keys
Getting listings with direct mail is easier than many real estate agents think. Despite being one of the most traditional marketing techniques, is still a formidable weapon in a savvy realtor’s arsenal. In fact, direct mail consistently outperforms all digital...
Tech Tools and Trends: Staying Ahead of the Curve in Real Estate in 2024
In today’s rapidly evolving technological landscape, staying ahead of the curve with the latest real estate tech tools and trends for 2024 is crucial for industry professionals. Real estate tech tools and trends 2024 are not mere facilitators but game-changers,...
What is Content Marketing?
(and … Can it Really Help My Business?) We’ve heard the term “content marketing” thrown around for the past few years at conferences, on business self-help websites and by vendors. The question is, is content marketing a valuable strategy or...
20 Content and Direct Mail Marketing Memes to Kick Off 2022
We All Need Memes Memes aren’t just for tweens. They’re regularly created, shared, and posted by everyone from musicians to suburban moms, from big brands and major politicians to local pastors and small business owners. Heck, even some of the...
Why Print Still Matters in 2020 for Hyperlocal Real Estate Marketing
Discover Blends Traditional and Digital in Today’s Content Marketing Despite the all too common story of the “death of print,” print publications can still work as part of your localized content marketing plan. When we defined content marketing in April,...
Three Agents Using Community Papers to Supercharge Business
We’ve talked about content marketing in previous posts and Discover’s mix of traditional and digital in its approach to the concept. We’re going to focus in more today on what makes traditional mediums – specifically our custom community newspapers –...