Leveraging Discover Publications for Effective Real Estate Marketing in 2025
Why Real Estate Marketing Tools Are Crucial in 2025 In 2025, leveraging real estate marketing tools is more important than ever for agents looking to grow their business. Discover Publications offers tailored solutions to help you succeed with direct mail,...
Mastering Negotiation in 2024: A Key Skill for Real Estate Agents
As an agent, you’ll constantly find yourself at the negotiating table, fighting for the best deal for your clients. Whether you’re going back-and-forth with a stubborn seller or trying to land that perfect property for your buyers, your ability to...
Convert FSBO to Listing in 5 steps in 2024
Top Agent FSBO Conversion Plan Most agents, at some point, make an effort to convert FSBOs to Listings. But more often than not, they give up after getting abused, maligned, demeaned, cussed-out, and hung-up on. That’s unfortunate, because more than...
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Does direct mail work for agents? Latest stats [2021 Report]
Real estate veterans may remember that long ago direct mail was THE marketing option. But then the Internet happened, and everything changed. So, if you began selling homes after the tech boom (or if you went all-digital a while ago),...
What is Content Marketing?
(and … Can it Really Help My Business?) We’ve heard the term “content marketing” thrown around for the past few years at conferences, on business self-help websites and by vendors. The question is, is content marketing a valuable strategy or...
Effective Real Estate Marketing is Different
But it Doesn’t Have to be so Difficult Top agents in the real estate business know that for marketing to be effective, it needs to be different. To be effective, real estate marketing needs to physically look different than all...