Adapt, or Die: Dawn of the New Real Estate Marketing Era
Not All Agents will Survive What’s Coming This is a hot topic in Real Estate Marketing. For those of us with any experience, we realize how much we took for granted the simplicity of marketing before the Internet – heck,...
Winning Customers Over the Phone
Do you sometimes wonder where your customers have gone? In a study by the International Customer Research Institute, individuals gave the following reasons for becoming “non-repeat” customers: 1 percent died (makes you wonder how they responded) 3 percent moved 5...
Tony Robbins and John Maxwell Talk Momentum
Momentum for real estate agents is crucial to success – but often hard to get mid-stream. By now, you might be at a comfortable place in life. But if you’re anything like us at Discover Pubs, comfort feels weird. It...
“Really?!” Marketing Stats that Might Surprise You
It’s Amazing how Powerful the Direct Mail, Digital Marketing, and Local Content Trio can Be! We hope you enjoy these eye-opening Marketing statistics for Real Estate Agents. Direct Mail B2B Marketers, overall, reported 27% ROI from direct mail ads, postcards,...
Yellen’s Yellin’… What an Interest Rate Hike Could Mean
OK, so the demure, stately, reserved Janet Yellen didn’t actually yell during her testimony to Congress last week, but it was just so obvious a headline that I couldn’t resist. With all the chatter about a potential interest rate hike,...
Gratitude, Top Agent Style
How Real Estate’s Most Successful Agents Show Gratitude During this Thanksgiving season, what better way to celebrate than by sharing how we (and our “extended family” of exceptional clients) give thanks? As we designed publications these last few months we...