Convert FSBO to Listing in 5 steps in 2024
Top Agent FSBO Conversion Plan Most agents, at some point, make an effort to convert FSBOs to Listings. But more often than not, they give up after getting abused, maligned, demeaned, cussed-out, and hung-up on. That’s unfortunate, because more than...
Measure Your Marketing ROI
How Real Estate Agents should measure Marketing ROI: the Right Way and the Well Intentioned Way As Agents work to pivot and re-group, we’re seeing an influx of new agents and a resurgence of effort from existing agents. With so many...
But does it Work? 7 Questions Top Agents Always Ask before they Market
A 7-Question Litmus Test for Real Estate Marketing Today, it’s more important than ever to market in ways that will help you stand out, and there are a million products that can make that possible. But agents need to know...
Who’s Heading to Inman Connect San Francisco 2017?
Discover Pubs will be Lighting Up Silicon Valley with the Real Estate Elite at Inman Connect San Francisco 2017! Inman Connect San Francisco 2017 is just around the corner. This year with be our first-ever appearance at the show, and...
When Markets Cool: Wisdom from The Greatest Generation
In most parts of the country things are pretty good in the real estate market, but many of us know that the biz is very susceptible to dramatic cycles and shifts in conditions. Since we’re not unusually stressed-out, this may...
Real Estate Marketing War Story: Pricing
Episode 2: “The Price was Actually Right” Ahh, pricing. It usually isn’t a big deal to get clients on board with a list price that will effectively sell their home… but, sometimes it is. In this episode, Leo shares personal...