7 Ways to Save on Farming
Real Estate Marketing Budget Hacks From the very inception of our Custom Publications, many decades ago, we here at Discover have championed the importance of farming “on budget.” In fact, it is hard-wired throughout our business model, sales process, and...
The Listings are Coming: a 6-Touch System to Capture them
It seems everybody has a different theory – and a different timeline – as to when and to what extent the accursed Coronavirus will dissipate and we will all get back to life. But one thing everyone does seem to...
Real Estate Agent Budget Triage for COVID-19
How to Clarify Priorities & Prevent Financial Fallout Key Take-aways: You can take actions to temporarily reduce your operational overhead by 50% or more. When the shut-down is over, pent-up listings will begin to hit all at once, and it’s...
What is Content Marketing?
(and … Can it Really Help My Business?) We’ve heard the term “content marketing” thrown around for the past few years at conferences, on business self-help websites and by vendors. The question is, is content marketing a valuable strategy or...
COVID-19 Impact: From the Mouths of Real Estate Agents (and Experts)
What top agents, brokers, coaches, and industry experts have been saying about real estate and COVID-19 Rather than share our own thoughts (and we have many), we knew it would be more helpful for you to hear what the industry’s...
3 Tech Tools to Supercharge Prospecting and Amplify Farming
prospecting Now that 2020 is here, it’s time to usher in the new year with a clear 20/20 vision for marketing and prospecting. And real estate agents don’t have to go it alone! Tools for real estate prospecting are abundant...