What top agents, brokers, coaches, and industry experts have been saying about real estate and COVID-19 Rather than share our own thoughts (and we have many), we knew it would be more helpful for you to hear what the industry’s best and brightest are saying about Coronavirus and Real … Read more about COVID-19 Impact: From the Mouths of Real Estate Agents (and Experts)
It’s OK to Talk Business Today, amid all the Coronavirus news, we called our clients to check in. Nearly every agent we spoke to discussed how they’re taking every precaution to prevent their employees and clients from possible exposure. They care about the health and safety of their communities, … Read more about How Top Agents are Prepping to Thrive after COVID-19
prospecting Now that 2020 is here, it's time to usher in the new year with a clear 20/20 vision for marketing and prospecting. And real estate agents don’t have to go it alone! Tools for real estate prospecting are abundant these days, so we've honed in on the three that should be in every agent’s … Read more about 3 Tech Tools to Supercharge Prospecting and Amplify Farming
But it Doesn’t Have to be so Difficult Top agents in the real estate business know that for marketing to be effective, it needs to be different. To be effective, real estate marketing needs to physically look different than all the other messages homeowners receive – whether online or in the … Read more about Effective Real Estate Marketing is Different
Leveraging Wintertime Open Houses to Generate Buyers, New Buyer Leads, and Future Listings Here at Discover Publications, we are privileged to work with some of the most innovative, creative, and effective agents in the country. The teach us so much! In recent conversation, the issue of scarce … Read more about Inventory Low? Winter Open Houses Can Help!
Creating a Custom Real Estate Publication has never been Easier or more Effective For over 25 Years, Discover Publications has been streamlining its custom publication process to produce a finished product that appears complex to create, but with all the work done by us, for you. Reaching thousands … Read more about Real Estate Marketing as Easy as 1-2-3
High producing real estate agents share wisdom about what works We consider ourselves very lucky here at Discover Publications – we get to know some of the most successful real estate agents that have ever graced this planet. Over the years, we’ve served more than a dozen agents on the WSJ Top … Read more about 4 Farming Lessons from Top Agents
Why your Value Proposition means Life or Death today’s industry Why Real Estate Agents Need a Killer Value Proposition The Problem With the ascent of websites like Redfin, Zillow and Trulia over the past 10 years, many homeowners have started to question the need for a real estate agent - … Read more about Do More – or Die Out!
How Real Estate Agents are Showing Value and Generating Leads in a Changing Market Big Picture Marketing for the Coming Year Indeed, every housing market is different – and every analysts and real estate professional’s insights differ as well. With this in mind, we’re taking a look at the … Read more about 4 Ways Content Farming will Stand the Test of Time
Housing market predictions for 2020 point to opportunities for strategic agents US Housing Market Predictions for 2020: Reversing the Trends Only a short while ago, homes were selling quickly and at record-high prices. Across the entire US housing market, buyers experienced unprecedented … Read more about Poised to Win: 3 Ways the Shifting Market can Benefit Agents
Zero-ing out the cost of your real estate marketing is more fantasy than reality. All of us Conference Goers have heard the spiels: “Your Dry Cleaner will flip for the chance to put an ad on your door hanger!’ “Get your banker to pay for the moving van you just financed by telling her you’ll … Read more about Getting Vendors to Pay for your Real Estate Marketing: The Right Way, and the Wrong Way
The Impact of Hurricane Harvey on the Housing Market will Be Tough, but Not Forever Many of us have friends and family in the path of Harvey, or may be living and working near Houston. On Saturday, August 26, the impact of Hurricane Harvey on the housing market was the least of anyone’s concerns. … Read more about The Impact of Hurricane Harvey on the Housing Market: a Second Storm?