With our custom publication from Discover, we can personalize our approach to our readership and circulation, write articles about our market. We have plenty of space to get our message across.” Ashley Leigh is the founder of Linton Hall Realtors, serving the Linton Hall corridor in Prince … Read more about Ashley Leigh
Our two main goals were to increase profit and establish market dominance. Discover Publications made it possible for us to do both of those things.” Kerby and Cristina Skurat are real estate agents serving the Minneapolis-St. Paul Metro area Dedicate their services to impacting every facet of … Read more about Kerby and Cristina Skurat
The agents who innovate and adapt will dominate the real estate industry of the future. The real estate industry is rapidly evolving, and top agents are employing new strategies succeed. We scoured the websites, social media sites, and even the Zillow profiles of 25 “WSJ 200” super-agents, … Read more about How to Dominate the Real Estate Industry of the Future
Multichannel Content Marketing is a powerful real estate marketing strategy to win listings and overwhelm the competition. Click to Download the PDF Version Multichannel Content Marketing for Real Estate Agents Executive Summary It’s tough to get listings - in any market. Top agents have … Read more about Dominate with Multichannel Content Marketing for Real Estate
In the past couple of posts, we've defined content marketing and discussed a few examples of it in practice. Let's dial in today on what content marketing may look like for a key Discover Publications client segement: real estate agents. Defining a Real Estate Agent's Audience The content we … Read more about Focus: Content Marketing for Real Estate Agents
... Businesses Large and Small Last week, we defined content marketing and talked a bit about why businesses engage the practice. This week, let's take a look at some real-world examples, from your local hardware store to software and services behemoth, Microsoft. Since 2008, the folks at … Read more about Content Marketing in Practice
One of the first lessons I learned back in 1981 when I started my career was that if I have all the listings, I’ll have all the sales.” Dale Ross is a real estate agent serving the the Greater Houston, Texas area. His career as a premier Realtor began in the Houston and Katy areas in 1981. … Read more about Dale Ross
The Impact of Hurricane Harvey on the Housing Market will Be Tough, but Not Forever Many of us have friends and family in the path of Harvey, or may be living and working near Houston. On Saturday, August 26, the impact of Hurricane Harvey on the housing market was the least of anyone’s concerns. … Read more about The Impact of Hurricane Harvey on the Housing Market: a Second Storm?
Discover Pubs will be Lighting Up Silicon Valley with the Real Estate Elite at Inman Connect San Francisco 2017! Inman Connect San Francisco 2017 is just around the corner. This year with be our first-ever appearance at the show, and we're not sure what to expect - but we do know we're going to … Read more about Who’s Heading to Inman Connect San Francisco 2017?
How Real Estate Agents are targeting and selling to different generations of homebuyers Before we dive into what we think is the right approach when dealing with different generations as an Agent, we'd like to give a word of caution. Be careful not to associate all people with a blanket … Read more about They All Buy Houses: Millennials, Gen Xers, and Boomers
I track actual sales from the paper over spend. I get 4 to 5 times ROI per issue.” Dave heads up Dave Friedman Real Estate, one of the top teams in the Charleston, South Carolina area • Dave was voted 2014 Best Realtor in Charleston • Dave and his team have consistently ranked in the top 1% … Read more about Dave Friedman
Is direct mail marketing still kicking even in 2017? We get asked all the time - is direct mail marketing working, now, in 2017? The answer is a resounding yes. According to the Direct Marketing Association (DMA), direct mail is still alive and well. More than that, it is still preferred by … Read more about Optimize a Direct Mail Marketing Campaign in 2017